When Bipasha Basu decided to get into the fold of Bhatts after a hiatus, the makers gave her a hearty welcome. So much so that it seemed Emraan Hashmi was taken for granted as all their focus shifted on Bipasha, her look and presentation. It didn't stop just during the filming as even the promotional campaign started with her. It was obvious that Emraan couldn't have been expected to take it all lying down.
"When the first poster was launched, it was Bipasha who hogged maximum space. Later even in the theatrical promo, she was presented as the central protagonist. This wasn't all as Mahesh Bhatt even went ahead and wrote an entire article about Bipasha while drawing parallels between her real and reel life characters. It was particularly surprising that Emraan was nowhere around. There was not a word spoken on him", comments an insider.
Though Emraan didn't have a face off with Bhatts on this, it was expected that Bhatts would realise sooner or later that the most saleable person in the film couldn't be ignored for way too long.
"It has now been decided that Bhatt saab would be introducing Emraan as well Esha Gupta through his write-ups. In any case, Esha has openly made her displeasure clear about being given a secondary treatment", a source confirms.
Makers feel that a lot is being made out of nothing and attribute all of this to a 'planned' promotional campaign instead of this being a knee jerk reaction. "Bhatt saab would be soon hammering a lot about Emraan as well", says Mukesh Bhatt, "You can't say that our campaign is favouring Bipasha. The promo clearly conveys that 'Raaz 3' is about a film director (Emraan) torn between two superstars (Bipasha, Esha)."
Adds Vikram, "Emraan is a member of the house and he is perhaps the only one who was there in our marketing meetings. He is clued into our plans. There are no issues whatsoever."
Now we would like Emraan to say the same as well.
